DIADORA

Brand history

Diadora is a well-known Italian brand of clothing, footwear and sports accessories. Founded in 1948 in Caerano di San Marco, in the province of Treviso, Italy, the company began its activity by producing mountain and work shoes. Over the years, it has evolved into one of the leading brands in the sports footwear and technical clothing sector.

Distinctive values

Made in taly: The brand prides itself on an authentic Italian heritage, with a focus on elegant design and quality craftsmanship.

Technology and innovation: Diadora integrates cutting-edge technologies into its footwear and clothing to ensure optimal performance and comfort during sports.

Sports heritage: Diadora's long history in the world of sports has helped build a strong and authentic identity, consolidating its presence on the sports market.

Athletes and partnerships: Over the years, Diadora has partnered with various professional athletes and teams, strengthening its reputation in the sports world.

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